Working with Hard Rock to introduce their iconic brand to the trendy ready-to-drink beverage category.

Client : Stewart’s Enterprise Holdings, Inc.
Deliverables : Packaging and Marketing Materials.
Skills : Graphic Design

Website : hardrockcocktails.com/

Additional credits:
RonzWorld Guitars – Illustration
Mike Wilson – Copywriting


hardrock expert cocktails logo

Setting the Stage


Hard Rock Expert Cocktails is the brand’s first offering in the ready-to-drink beverage category. The packaging we created relies heavily on the recognizable logo, which has been stylized to differentiate itself from the brand’s other various segments. Additional design elements include the “splatter guitar” which is inspired by original artwork from RonzWorld Guitars.

hardrock expert cocktails guitar

The Show Must Go On


After developing packaging that was a hit amongst retailers and distributors, we worked with the team to create a wide variety of promotional materials.


Client Testimonial
SixAbove Studios is an exceptionally talented design team. What sets them apart though is their understanding of brands in combination with a deep knowledge of the production process. This means that the final product always ends up exceeding expectations. Jay Larche is accommodating and great to work with but also stands his ground which means the quality and the integrity of the design always prevails.
Tim Nicholls

Chief Marketing Officer, Stewart's Enterprise Holdings, Inc.